01-11-2005 TV 8 ADVERTISING CONTRACT•
Memo
To: Honorable Mayor and Town Council
Thru: Lary Brooks, Town Manager
From: Fraidy Aber, Meryl Jacobs
Date: 12-27-04
Re: TV 8 Advertising Contract
Summary: The Avon Recreation Center has advertised with TV8/TV 17 in the past. Last
year we signed a new contract that combines commercial space on Good Morning Vail, live
interviews, and Special Events sponsorship. The contract would be for $2100 cash and $2000
trade. Avon Rec will receive 2 commercials/week on Good morning Vail and 12
interviews/year. TV8/TV17 would receive $2000 in sponsorship value at Avon special
Events of their choice.
• Background: The recreation center has traditionally advertised with TV8/TV17 with
contracts for over S4000 (prior to 2004). We did not include a sponsorship trade in earlier
contracts and our commercials were not featured on the premium show of Good Morning
Vail, although they were featured 3/day on other shows.
Discussion: This contract will allow the rec center to reach the larger Good Morning Vail
audience at less of an expense.
Financial Implications:
This advertising will cost $2001 for 2005.
Town Manger Comments:
i~
Attachments:
Contract
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TV8/TV17 ADVERTISING CONTRACT - Cash & Trade
Advertiser Avon Rec Center
Mailing Box 975
Address: Avon CO 81620
Contact Fraidy Aber
Phone Number 748-4032
Fax Number 949-0160
Cell Number
Email faber(a),avon.ore
bate 12-1-04
Advertiser #
Contract # _
Agency/Copy #
•
AIRTIME:
SUN
MON
TUES
WED
THURS
FRI
SAT
WEEKLY TOTAL
GOOD
2 x :30 second commercial per week
2x:30
MORNING
12 live interviews to be used during the year as needed by Avon Rec Center
12 Live
VAIL
7-10 AM
Interviews
TRADE
TV8 will receive logos on all print ads for events, on T-shirts, registration forms, posters, radio
ads, newspaper ads, etc.; PA announcements and Banners at all events
Above schedule to run 1-1-05 through 12-31-05 , a total of 52 Weeks.
NET cost of advertising $ 4100 $ 2100 CASH $ 2000 TRADE
5tandard Broadcast Month bill in cle, $ 2100 in FEBRUARY
Production of above sp9. s isT included unless noted. Cr Registered Trademark of Vail Productions Inc.
FOR TV8/TV17
Lindy Phannenstiel
TITLE DATE TITLE General 5ales Manager
0
The advertiser and TV8/TV17 agree that the announcements and programs specified above will be broadcast on the TV8/TV17
system as specified. These conditions and the CURRENT TV81TV17 Rate Cards are part of this agreement and are hereby
incorporated. Advertiser understands and agrees that payment is due and payable within 30 days of receipt of invoice
A charge of 1.5% per month will be added to all overdue balances. All contracts are subject to the approval of the General Sales
Manager. When signed by Advertiser and TV8/TV17, this Agreement shall become binding upon the prospective parties, and
constitute the entire and only agreement between TV8/TV17 and Advertiser. FOR EARLY CANCELLATION OF ANNUAL
PRICED CONTRACTS TV81TV17 MAINTAINS THE RIGHT TO BACK CHARGE WINTER RATES OR PRODUCTION FEES.
IN ADDITION, DELINQUENT ACCOUNTS ARE ALSO SUBJECT TO CANCELLATION OF AIRTIME, REFERRAL TO A
COLLECTION AGENCY, AND BACKCHARGE OF ANNUAL RATES/PRODUCTION FEES, PLUS COLLECTION •
AGENCY/LITIGATION FEES.