L1 Brookside MSPTown of Avon
Final Design Staff Report
June 17, 1997 Planning & Zoning Commission meeting
Report date
Sign type
Legal description
oning
Address
Introduction
June 13, 1997
Master Sign Program
Lot 1, Brookside Park Subdivision
PUD
37333 Highway 6
This application is for a master sign program for Building A of Brookside Park and one entrance
sign for the Brookside Park campus. Six sign types are proposed. A hanging monument
entrance sign, a major tenant wall sign, a building identification sign, and five tenant signs. The
sign program also allows window signs for first floor tenants and allows small on site
informational or direction signs.
The wall signs are all reverse pan channels, with anodized bronze color lettering. The monument
sign will be fabricated from wood, stone and steel.
Accent lighting is proposed.
Design Review Considerations
According to the Town of Avon's Sign Code, Section 15.28.070 Design Review Criteria, the
Planning & Zoning Commission shall consider the following items in reviewing proposed
designs:
1. The suitability of the improvement, including materials with which the sign is to be
constructed and the site upon it is to be located.
The Bronze colored reverse pan channel letters are a high quality material, suitable for the
Brookside Park Campus setting.
2. The nature of adjacent and neighboring improvements.
The site is adjacent to the Sunridge II development. The signs are high quality, and
unobtrusive and will not change the character of the area.
3. The quality of the materials to be utilized in any proposed improvement.
See number 1 above.
Town of Avon Community Development j:\p&z\1997\061797\brooks n.doc
(970) 949-4280Fax modem (970) 949-5749
Lot 1 , Brookside Park Subdivision, Master Sign Program Review, page 2
June 17, 1997 Planning & Zoning Commission meeting
4. The visual impact of any proposed improvement, as viewed from any adjacent or
neighboring property.
The sign design features a subdued color, and the individual style of reverse pan channel
letters is compatible with the adjacent residential area. The signs are relatively small in size,
ranging from 24 square feet to 66.5 feet for the Building Identification Sign. The signs
should not have a negative impact on surrounding property or views from the highway.
5. The objective that no improvement will be so similar or dissimilar to other signs in the
vicinity that values, monetary or aesthetic, will be impaired.
Not applicable.
6. Whether the type, height, size, and/or quality of signs generally complies with the sign
code, and are appropriate for the project.
The pan channel letters are encouraged by the Sign Code. The sign code allows up to a 64
square foot building identification sign, unless a larger one is approved by the Planning and
Zoning Commission as part of a Master Sign Program. The identification sign is 66 square
feet which is appropriate with a master sign program. The individual tenant signs are 24
square feet, slightly exceeding the standard 20 square foot size for tenants. The sign code
states that generally, the individual tenant signs should not exceed one square foot for every
linear foot of building front contiguous to the interior portion of the building. The interior
area measures to approximately 10 feet for each bay. The proposed signage does appear to
be proportional to the building. The 24 square foot monument sign falls within the 40 square
feet area that freestanding signs are allowed.
7. Whether the sign is primarily oriented to vehicular or pedestrian traffic, and whether
the sign is appropriate for the determined orientation
The monument sign, building identification signs, and tenant wall signs are appropriately
oriented to vehicular traffic. Window signs can be used for pedestrian traffic.
Staff Recommendation
Approve with one condition.
Recommended Motion
I move to approve the Master Sign Program submitted for Brookside Park, as outlined in the
master sign program booklet and application form dated June 10, 1997 with one condition:
The accent lights shall be located so they do not cause any off site glare.
If you have any questions regarding this project or any planning matter, please call me at
949-4280 (extension 131), or stop by the Community Development Department.
Respectfully submitted,
Karen Griffith
Town Planner
Town of Avon Community Development j:\p&z\1997\061797\brooksn.doc
(970) 949-4280Fax modem (970) 949-5749
Lot 1 , Brookside Park Subdivision, Master Sign Program Review, page 3
June 17, 1997 Planning & Zoning Commission meeting
Planning & Zoning Commission Action
❑ Approved as submitted
❑ Denied
LO Approved with conditions (noted below)
❑ Tabled
❑ Withdrawn by applicant
Conditions of approval, reasons for tabling or withdrawal of application, or basis for denial (refer
to code or guidelines by number):
_ The accent lints d'ia'l be i{J [i y Ji -heydo no, cause any of s'.tG triwrC.
Andrew Karow, Chair
Attest: _
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Sue Railton, Secretary
I own of Avon Community Development
(970) 949-4280Fax modem (970) 949-5749
Date 6— / -7T .? 7
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